Privacy Policy

Privacy Notice of LB10 AG

Effective date 15 September 2025

1. Controller

LB10 AG
Leisibüel 10
8484 Weisslingen Switzerland

Contact for data protection matters via the contact form on the website or by post to the address above

2. Scope

This privacy notice explains the type scope and purposes of the processing of personal data on the website lb10.com and informs data subjects about their rights

3. Principles of processing

  • Lawfulness and transparency we process personal data on a clear legal basis and provide understandable information
  • Purpose limitation we process data only for specific and legitimate purposes
  • Data minimisation we collect only the data that is necessary for each purpose
  • Accuracy we keep data accurate and up to date where needed
  • Storage limitation we keep data only as long as required for the purpose
  • Integrity and confidentiality we protect data with appropriate technical and organisational measures

4. Categories of data

  • Basic data such as name company role postal address and preferred language of communication
  • Contact and communication data such as email telephone number and contents of enquiries
  • Usage data such as pages viewed access times referring page and interactions
  • Technical data such as Internet Protocol address browser information device information approximate location date and time
  • Cookie data and comparable browser storage technologies such as local storage and session storage

5. Purposes of processing

  • Provision operation optimisation and security of the website
  • Handling of contact requests and relationship management
  • Preparation and performance of contracts in the areas of consulting coaching and training
  • Reach measurement and improvement of content and services
  • Compliance with legal obligations and defence of legal claims

6. Legal bases

For persons in Switzerland we base processing on the Swiss Federal Act on Data Protection and on our legitimate interest in the secure efficient and economic operation of our website and services as well as on the performance of contractual and precontractual duties and on consent where consent is required

For persons in the European Economic Area we also rely on the European General Data Protection Regulation with the legal bases consent performance of a contract legal obligation and legitimate interest

7. Sources of data

We receive data directly from data subjects through forms and communication as well as automatically from the browser and the device when the website is visited

8. Recipients and processors

  • Hosting and infrastructure providers for storage delivery and security of the website
  • Information technology service providers for maintenance development and support
  • Communication and collaboration services for appointments video conferences and messaging where used
  • Analytics and measurement services for reach measurement where permitted
  • Authorities courts and advisory bodies where there is a legal obligation

We conclude agreements with processors to ensure an adequate level of data protection

9. Data transfers to other countries

Transfers to states outside Switzerland and the European Economic Area take place only where an adequate level of protection exists or where appropriate safeguards are in place such as the standard contractual clauses of the European Commission together with additional protective measures

10. Storage periods

We process and store personal data only as long as necessary for the purposes of processing or as required by law by retention duties or by legitimate interests in retention After this period data is deleted or anonymised

11. Security

We protect data by encryption of transmission using Transport Layer Security by access controls logging system hardening and regular reviews of our protective measures

12. Cookies and comparable technologies

We use cookies which are small text files stored by the browser We may also use local storage and session storage in the browser These technologies help to provide secure and user friendly services and to measure reach and performance

  • Strictly necessary cookies enable core functions of the website and security The website cannot function properly without them
  • Functional cookies remember settings such as language and dismissals of messages
  • Statistics cookies enable anonymous reach measurement and help improve content
  • Marketing cookies support the display of relevant content and may be set by service providers

We use marketing and statistics cookies only with explicit consent Consent can be withdrawn at any time with effect for the future via the link Cookie settings in the footer of the website

Cookie lifetimes differ There are session cookies that are deleted when the browser is closed and cookies with a lifespan from a few days up to several months Strictly necessary cookies may have a longer lifespan where technically required

As an alternative to the cookie settings you can control or prevent storage of cookies through settings in your browser You can also delete cookies already stored in the browser This may impair the functionality of the website

13. Reach measurement and analytics

Evaluation of usage data takes place only in anonymised or pseudonymised form and only where consent is present or where there is an overriding legitimate interest in statistics on usage Personal profiles are not created without explicit consent

14. Integration of third party services

When content services or libraries of third parties are integrated these providers may receive the technical data described in section four This is technically required in order to provide the content We seek to integrate services in a data sparing manner and use only providers that ensure an adequate level of protection

15. Server logs

The hosting provider automatically collects server logs for security purposes These logs include Internet Protocol address date and time of the request time zone access status the amount of data transferred the referring internet address the browser used and the operating system The logs serve to ensure operation security and error analysis and are deleted or anonymised after an appropriate period

16. Communication

When you send us messages we process the contents your contact details and metadata in order to handle the enquiry and for follow up questions Where necessary for processing we conduct communication through providers for video conferences or collaboration and we ensure an adequate level of protection

17. No profiling and no automated individual decisions

There are no automated individual decisions with legal effect Profiling for marketing purposes does not take place without explicit consent

18. Rights of data subjects

  • Access you can obtain information about whether we process data about you and to what extent
  • Rectification you can have inaccurate or incomplete data corrected
  • Erasure you can request deletion of personal data unless retention duties require otherwise
  • Restriction you can request restriction of processing where the legal conditions are met
  • Portability you can receive data in a structured commonly used and machine readable format
  • Objection you can object to processing based on overriding legitimate interests
  • Withdrawal you can withdraw consent at any time with effect for the future
  • Complaint you can lodge a complaint with a supervisory authority In Switzerland this is the Federal Data Protection and Information Commissioner For persons in the European Economic Area the competent national supervisory authority applies

To exercise your rights contact us via the contact form on the website or by post to the address stated above

19. Changes to this privacy notice

We may amend this privacy notice at any time The version published on the website is authoritative